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angle-left A new retailer for Ponsse in Romania
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A new retailer for Ponsse in Romania

Ponsse Plc has a new retailer in Romania. IRUM is the official retailer of Ponsse since the beginning of April 2020, responsible for the sale and maintenance of PONSSE forest machines. The change is carried out to strengthen the after-sales service for PONSSE customers in Romania.

IRUM offers extensive maintenance services in Romania and has strong experience in service provision for work machine clients. In addition to Ponsse, the company represents international manufacturers with company Maviprod SRL. IRUM offers a comprehensive service to agricultural and forestry companies of all sizes, as well as to municipal operators. The company’s head office in Reghin also provides training and technical support services. 

- IRUM has a strong reputation as a reliable company and it will offer solid support to PONSSE customers both in sales and services. Strong customer support is of primary importance both to Ponsse and Irum, and it is one of the main reasons why IRUM was selected to be our partner. In addition to maintenance service centres, IRUM uses well-equipped service vehicles to provide field service for our customers, oversees Area Director Gary Glendinning the cooperation between Ponsse and IRUM in the region.


Founded in 1953, IRUM is a company specialized in machinery construction. Initially, operating as a state company, IRUM becomes a fully private owned company in 1999 with Maviprod as the main shareholder, dedicating itself since then mainly to the forest industry.

Today, after 67 years, the company has over 600 employees and A 175,000 m2 factory in Reghin, Transilvania. Irum has more than 20 years of experience with Perkins diesel engines and more than 50 year of skidder manufacturer.

In order to better serve the needs of customers throughout the country, the company has expanded by setting up a national distribution network with over 15 sales locations, 24/7 technical assistance services for both forestry and agricultural equipment, as well as working points in Hungary and the Republic of Moldova.


Vieremä, Finland, 15 May 2020


Jarmo Vidgrén
Sales and Marketing Director

Gary Glendinning
Area Director (Croatia, Romania, Serbia, Slovenia, Hungary, Bulgaria, Italy)
Ponsse Plc
+44 775 372 0906, email