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Ponsse UK Ltd, United Kingdom

Ponsse UK:s target is to develop Ponsse's operations and strengthen its market position in both the UK and Ireland. Ponsse UK is currently investing heavily in customer care by improving the availability and quality of its after sales services.

In the UK market, machine transactions are primarily replacement investments, which means that customer satisfaction is a deciding factor in competing for market share. The  immediate goal of the reorganisation of Ponsse's after sales services and sales operations in Ireland is to increase the company's market share in Ireland significantly. To achieve its goals, Ponsse UK is continually developing its employees' expertise and their readiness to work with their customers as close, reliable partners.